When I first started my online business, I was stuck at a modest 1 Lakh TK per month. I had walked every path: social media ads, standard SEO strategies and content marketing.
But nothing made a dent. Then came the turning point — a moment when I decided to flip the script and dive into some unusual business tips.
Today, I’m excited to share with you the hacks that transformed my business and fueled my journey towards 5 Lakh TK/month in Bangladesh from my online business.
Let’s start.
When every expert told me to spend more on ads or improve conventional SEO, I knew I needed a fresh perspective.
I recalled a quote by Henry Ford, “If everyone is moving forward together, then success takes care of itself.”
Instead of following the same old steps, I started experimenting with ideas that were off the path. I began by asking: “What if I tried something totally out of the box?”
This mindset shift was crucial. I moved away from the urge to follow others and focused on discovering what made my business truly unique. I realized that by trusting my instincts and testing new strategies, I could unlock hidden potential. And over time, this led to exponential business growth.
Understanding Your Business Ecosystem
Before implementing any new tactic, it’s essential to understand your business ecosystem.
Your ecosystem isn’t just your website or your product — it includes your audience, competitors, social media channels and even external market trends.
Know Your Audience
Identifying and truly understanding your audience is the first step toward online business growth. I invested time in learning about my customers’ needs, desires and pain points. Through direct surveys and feedback loops, I discovered that my audience valued authenticity and personalized interactions.
- Age Demographics: My primary customers ranged from 18 to 35 years. They appreciate simplicity and realness.
- Interests: They were not only interested in my products but in the story behind them. This insight became the foundation of my authentic storytelling approach.
Competitive Analysis
Instead of following competitors, I analyzed them in depth. I noted:
- Which strategies were overused or ineffective!
- Where I could introduce a twist that would grab my audience’s attention!
Market Trends and Data
Staying updated with market trends was essential. For example, I noted that in 2020, online businesses witnessed an average growth rate of 50% more than those who did not adapt with technology. Tracking trends allowed me to pivot quickly and adopt methods that resonated with emerging market demands.
Unusual Business Tips That Changed the Game
Now, let’s dive into the unconventional business tips (yes, the ones that are often overlooked) that literally blew up my monthly revenue!
Tip 1: Authenticity and Uniqueness
In a world where customers are bombarded with generic marketing messages, authenticity becomes a breath of fresh air.
Here’s how I did it:
- Instead of listing out product features, I began telling the personal story behind the business. I shared my struggles, my victories and even my failures. This vulnerable approach helped create a strong emotional bond with my audience.
- I developed a conversational and friendly tone. When a business speaks like a friend rather than a corporation, customers feel comfortable and engaged.
- I featured stories of satisfied customers, real testimonials and behind-the-scenes glimpses of my operations. This not only built credibility but also created a sense of community.
Tip 2: Hyper-Targeting and Creative SEO
With the internet growing with content, standing out requires a smart and creative SEO strategy:
- Instead of competing for highly saturated keywords, I targeted long-tail keywords. These catered exactly to my niche audience.
- I organized my website into clusters around central topics. Each cluster interconnected with pillar content, boosting internal linking and keeping visitors engaged longer.
Businesses that invested in creative SEO strategies saw an average traffic increase of 60% within the first quarter of implementation.
Tip 3: Optimize Your Customer Journey
An enjoyable customer experience is key. Optimizing the customer journey was one of the most unusual yet effective strategies:
- I used CRM tools to send personalized emails and offers. By acknowledging customers on special occasions and rewarding them for loyalty, I saw a 20% increase in repeat purchases.
- I revamped my website layout to ensure that even a kid could easily find what they needed. The simpler the navigation, the higher the conversion rate.
- I actively sought customer feedback after every purchase and used that data to refine the buying process. This improved customer satisfaction, reflected in a 4.8/5 rating on review platforms.
Tip 4: Uncommon Social Media Strategies
Social media isn’t just about posting pictures or videos — it’s about creating conversation. Here’s how unusual strategies led to greater online business growth:
- I encouraged my customers to share their experiences on social media. Competitions and challenges were a hit. For example, a feedback contest on facebook increased engagement by 50%.
- Instead of targeting big-name influencers with high fees, I collaborated with micro-influencers who had a more engaged following. Their endorsements felt more genuine and boosted my sales by an estimated 30%.
My Biz Growth Statistics
To put things into perspective, here’s a snapshot of my business growth:
- Initial Revenue:
1 Lakh TK/month — the stage where everyone said, “Keep it simple.” - Growth Milestone:
After implementing the above unusual business tips, the revenue leaped to 5 Lakh TK/month in under a year — an impressive 400-500% growth. - Conversion Metrics:
Improved website navigation and targeted SEO strategies increased the conversion rate from 2% to 4.5% — an almost 125% improvement in turning visits to sales. - Engagement Rates:
Social media engagement grew by over 50% when I started utilizing user-generated content and live sessions. - Repeat Customer Percentage:
Personalized communication strategies increased repeat customer purchases by 20%, significantly boosting overall revenue.
In a world where numbers speak louder than words, these statistics underscore the power of thinking differently.
And while results vary, these strategies have a proven track record in driving online business growth and success.
The Psychology of Unique Thinking
Why do unusual business tips work so well?
The answer is simple: human psychology.
People crave novelty and authenticity in a world saturated with repetitive content. When you break the mold, you immediately capture attention. Whether it’s through a unique brand voice or a surprising marketing tactic, tapping into your audience’s desire for something different can create a strong emotional connection.
There’s an old saying: “In God we trust; all others must bring data.”
In the modern world of online business, data doesn’t just support decision-making — it drives it. I remember the day I first saw the impact of an A/B test that improved my click-through rate by 18%. It felt like a eureka moment: every small tweak had the power to change the entire business landscape.
This realization pushed me to continuously experiment and improve my strategy.
My journey from earning 1 Lakh TK/month to 5 Lakh TK/month wasn’t just a change in numbers — it was a radical transformation in mindset, strategy and execution.
The unusual business tips I’ve shared were not overnight miracles; they were the result of continuous experimentation, data analysis, and a willingness to step out of conventional comfort zones.
If there’s one key takeaway, it’s that innovation and authenticity always win.
Thank you for reading! If you found these insights helpful, consider sharing this post with fellow entrepreneurs, solopreneurs and online business owners.
Cheers mate.
very good post
It is astonishing.